During this year’s Essence Music Festival, I was able to get an exclusive up close look at the newest beauty subscription service called the Essence BeautyBox. Similar to other monthly mail subscription services, this beauty box will feature luxury samples of the latest trends in beauty, delivered directly to your mailbox. However, Essence is differentiating themselves by offering brands and products curated by the magazine’s trusted beauty editors as well as featuring up-and-coming independent brands from African American owned companies. As they describe it, it is created “for us, by us.”
A look at the BeautyBox starts at minute 4:30
A few other great things about this box is the price point of only $15 per month with the option of 3 subscription plans from monthly to annual. Choosing a plan beyond month-to-month, will offering savings overall.
The BeautyBox Bungalow event was absolutely amazing. It was a quaint environment in a suite, where I was greet with champagne and fresh berries and much needed table of yummy desserts, yum! While learning about the new box, I also won a cute phone case as a giveaway along with an adorable makeup bag. There was a manicure station and the best part of all, custom fashion illustrations from by Mar, of Markette NOLA.
Look out for this new service to launch in October 2015. You can sign up now, to reserve your spot!
About the Essence BeautyBox
At ESSENCE, we’re always thinking of new ways to help you achieve your vision. We hear your gratitude for how we celebrate your beauty, as well as your frustrations in finding a variety of products for our shades and skintones and identifying the products that work best.
And that’s why we created the ESSENCE BeautyBox!
Curated by our trusted Beauty experts, the ESSENCE BeautyBox will deliver coveted beauty finds to your door each month. You’ll have an opportunity to test some of the latest and most innovative products, as well as our proven favorites.
To honor and support the beauty entrepreneurship in our own community, we strive to feature a product from a Black-owned business in each box.
We’re excited to create this for you, and look forward to you joining the ESSENCE BeautyBox community.